Discover Parisian brand, ba&sh

Say hello to autumn with the latest collection from ba&sh now available at Gunnels Fashion Marbella. Designed by women, for women ba&sh offers the perfect blend of French elegance and relaxed modern style. Whether you're dressing for work, a weekend getaway or a night out, ba&sh makes it easy to feel confident, stylish and comfortableevery day!

The Story Behind the Brand

Ba&sh was created by two best friends, Barbara Boccara and Sharon Krief. These women wanted to build their dream wardrobe. In 2003, after both women had their second child, they decided to turn their idea into reality. Barbara, who worked in PR and Sharon, a former lawyer. They teamed up to design clothing that felt chic, effortless and suitable for all parts of a woman’s life.

The brand name ‘ba&sh’ is a mix of their first names, a small detail that reflects the personal heart behind everything they create.

A Wardrobe That Moves With You

From easy bohemian dresses to sharp blazers and relaxed, feminine tops—ba&sh blends timeless staples with just the right touch of personality. The brand is known for its thoughtful details: floaty fabrics, subtle prints, and flattering cuts that feel effortless rather than overdone.

This autumn, the collection captures that balance perfectly. There are romantic midi and maxi dresses that work just as well with boots as with sneakers. Tailored coats and leather pieces bring a bit of that Parisian cool, while everyday blouses easily carry you from work to whatever comes after.

Each piece is designed to fit into a modern wardrobe. Easy to mix, easy to style, and made to wear your way.

Jewelry That Makes a Statement

We’re also excited to introduce ba&sh statement jewelry to our store, a bold new addition designed to stand out. Think layered gold and silver chains, sculptural earrings and cool edgy designs that instantly elevate any outfit. Just like the clothing, ba&sh jewelry strikes a balance between femininity and strength—adding that effortless finishing touch to your look.

Crafted with care, the collection features recycled 925 solid silver and gold-plated pieces made from recycled solid silver. Bringing together style, substance, and a more conscious approach to design.

Fashion with Purpose

Ba&sh isn’t just about looking good, it’s about feeling good too. The brand is built on strong female values, with women at the heart of everything they do. Nearly 90% of their team is female and more than 70% of leadership roles are held by women, creating a culture that celebrates empowerment from within. Their commitment to sustainability runs just as deep, with each season bringing more eco-friendly materials, reduced plastic use, and conscious efforts to lower emissions. Every piece in the collection carries that same spirit of strength, creativity, and mindful fashion.

Come Visit Us

Ready to fall in love with ba&sh? Come and explore the new collection in-store at Gunnels Fashion Marbella. Whether you're looking for a beautiful dress, the perfect jacket, or bold new jewelry, ba&sh brings a bit of Paris to your wardrobe—effortless, stylish, and always you.